Constructing marketing new mode for ocean healthy food

Integrating the world aquatic resources to guarantee sustainable and stable supply.

It makes good use of the international market operation experiment accumulated for many years and resource control ability to actively explore the international market. Meanwhile, it integrates the domestic fishery resource of good quality, enriches the product categories, improves product structures and strengthens market competitive power, which enables the competitive advantage of Rich Group to constantly extend to the two terminals of the industrial chain. Therefore the foundation of the strong competitive ability of the corporate and the products is laid.

Elaborately constructing marketing network and building new marketing mode

The new technological revolution represented by internet also strongly strikes the traditional seafood industry. The Rich Group takes precautions to scientifically arrange overseas and domestic market. With coordinated marketing both online and offline, as well as complementary operation through both traditional and new channels, it has explored and formed the marine food operation mode in the information era.